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Tennis Warehouse And ATP Launch ATP World Tour Store For Europe

Tennis Warehouse© Tennis Warehouse

Tennis Warehouse and the ATP have expanded their online retail partnership to include Tennis Warehouse Europe in the official website. Linking European customers to the ATP World Tour Store marks another milestone in their longstanding collaboration since 2000.

Tennis Warehouse Europe was established in Germany in 2008. offers customer service in five languages and ships to customers around the world. Through this most recent e-commerce agreement with the ATP, tennis fans are connected to ATP players’ gear by the click of a mouse.

Visit ATP World Tour Store In Europe allows shoppers to browse their favourite athletes’ profiles and showcases their racquets, apparel, and shoes. streamlines the shopping experience by putting tennis products directly at the fan’s fingertips.

"We are excited to expand our affiliation with the ATP to include Europe. The expansion of the partnership will allow fans in the European market to receive the same great service as in the US market and provide our customers with the option of communicating with staff in English, Spanish, German, French, and Italian." said Rick Kerpsack, Managing Director of Tennis Warehouse Europe.

ATP Commercial Director and CEO ATP Europe, Laurent Delanney, said, "Europe has been and remains an incredibly important region for the ATP World Tour, as home to the largest number of our players and tournaments. We are enjoying one of the most exciting periods in the history of men's professional tennis, and are thrilled to be expanding our online retail offering to fans across Europe. Tennis Warehouse offers the most comprehensive collection of tennis merchandise online and their product knowledge is unrivalled. They remain the perfect online retail partner to power"

Tennis Warehouse, a division of Sports Warehouse Inc., was started in 1992 as a 500-square-foot specialty tennis shop in San Luis Obispo, California. Since then it has grown to be the largest online specialty tennis retailer in the world and is the official online partner of ATP World Tour and the WTA Tour. In 2008 Tennis Warehouse expanded to include a European division, Tennis Warehouse Europe, located in Schutterwald, Germany.

In addition to Tennis Warehouse, the Sports Warehouse family is composed of six other online specialty retailers: Running Warehouse, Skate Warehouse, Tackle Warehouse, Inline Warehouse, Art’s Cyclery, and Racquetball Warehouse.

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