BNP Paribas Open Announces Beautification Project
One of the best tournaments in the world will continue to improve, as Tournament Director Tommy Haas has announced a full-scale beautification project ahead of the 2018 BNP Paribas Open. This year, the event won Tournament of the Year honours along with Acapulco and Doha at the 2017 ATP World Tour Awards presented by Moët and Chandon.
“Year after year, we strive to continually improve and enhance the overall fan experience at the tournament,” Haas said. “This year, we are focusing on what makes our event unique – the unparalleled beauty and scenery of the Indian Wells Tennis Garden. Our team cannot wait to welcome tennis fans from around the world to tennis paradise and showcase the physical beauty and majesty of the venue in 'Full Bloom' like never before.”
Indian Wells will add 62 palm trees, two fountains, floral installations, pavers, plants and greenery throughout the Indian Wells Tennis Garden. The tournament will also be more than doubling the size of the Stadium 1 video walls on the north and south sides of the court.
It was also recently announced that the 2017 BNP Paribas Open generated an estimated total gross economic impact on the Coachella Valley regional economy of over $406 million.
The first ATP World Tour Masters 1000 event of the season will take place from 8-18 March, with Roger Federer attempting to retain his title. In 2017, the ninth seed captured the trophy without dropping a set, including victories over the year-end No. 1 in the Emirates ATP Rankings Rafael Nadal and Stan Wawrinka.
“We believe that coupled with the extensive renovations and world-class dining amenities added prior to the 2017 event, tennis fans won’t be able to find a more enjoyable experience anywhere in the world,” Haas said.